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Lifoam

Lifoam Coolers asked Torque to add some fun, excitement, and youthfulness to their nearly ubiquitous foam cooler brand. I added bright colors, a friendly type palette, and saturated photography, some fun interactions like button rollovers, and a dynamic, modern page layout. 

[unex_ce_button id="content_ebf4f41ku,column_content_koj1yge04" button_text_color="#ee3862" button_font="bold" button_font_size="12px" button_width="auto" button_alignment="left" button_text_spacing="5px" button_bg_color="#ffffff" button_padding="15px 60px 15px 60px" button_border_width="2px" button_border_color="#ee3862" button_border_radius="0px" button_text_hover_color="#ffffff" button_text_spacing_hover="5px" button_bg_hover_color="#ee3862" button_border_hover_color="#ee3862" button_link="http://lifoam.com/" button_link_type="url" button_link_target="_blank" has_container="" in_column="1"]VIEW SITE[/ce_button]

PROJECT CATEGORY

Web Design
Interaction Design

ROLE

Visual Design
Creative Direction
Interaction Design